If you aren’t giving engineers a leading role in your organization, Ken Auletta, The New Yorker magazine columnist and author of Googled: The End of the World as We Know It, thinks you’re putting your organization at peril. “I’m not saying that every executive should be an engineer,” he says, “but it’s insane to have a business in this digital age without an engineer at your elbow.” Continue reading…
THINK Blog
Reverse the Aging Process: How to Win Gen Y
Enough excuses. Your credit union absolutely, positively must connect with Generation Y – the YouTube-watching, Twitter-posting, iPad-buying cohort born somewhere between 1980 and 1992. For a lot of credit unions, this is a major, game-changing proposition. Continue reading…
Does Your Name Mean Service in Social Media?
You want the last word when it comes to your reputation for service. But in the new world of social media, how do you accomplish this? Continue reading…
Archives
Categories
- Credit Unions (12)
- Management (1)
- Marketing (6)
- Member Experience (2)
- Revenue (1)
- Social Media (3)
- THINK 11 (1)
-
RSS Feed
